Senior Account Executive, Public Relations

About the Job

Blue Door Agency is seeking a creative and enthusiastic Senior Account Executive to join our team! In this role, you will be responsible for developing and executing strategies for some of Canada’s biggest brands. The successful candidate will have 3-5 years of experience in a PR agency environment and an eagerness to learn and grow.

Start Date: Immediate

​​Responsibilities

• Support leadership teams in managing fast-paced, deadline-driven workload for a portfolio of clients 
• Develop and execute public relations strategies, campaigns, and client programs that meet clients’ goals and objectives
• Own daily project management and client deliverables, including critical paths and account activity updates
• Write communication materials (e.g. pitches, news releases, media advisories, etc.)
• Manage day-to-day tactical activations, including media relations and influencer campaigns, and the planning of physical and virtual special events and launches
• Conduct research, develop lists, manage correspondence, and overall management of deliverables 
• Research, build, and maintain media and influencer lists for each campaign, keeping master lists current
• Build and maintain strong relationships with media, event organizers, and influencers
• Monitor, track, and report on coverage and campaign performance for multiple clients, tying results back to client goals
• Stay on top of PR, social and digital media market trends, to keep our clients in the know and identify potential opportunities
• Support the new business team with research, briefing documents, drafting responses, and submitting responses.

Requirements

• 3-5+ years of agency experience, with a post-graduate diploma, degree or certificate in Public Relations, Corporate Communications or related discipline
• Experience developing integrated public relations campaigns/strategies and experiencing managing the execution of campaigns across influencer relations, paid media, earned media, and events. 
• Experience in media relations, including press release development and media list development, monitoring, and pitching, as well as brief development, with knowledge of the ever-changing media landscape
• Ability to work occasionally after hours or on weekends, as needed. 
• Ability to weave current events, trends, and data into insightful content and ongoing monitoring, tracking and reporting of campaign success and goals. 
• Strong organizational, communication, and project management skills including developing agendas, notes, action items and internal and external status updates. 
• Experience working with clients and are confident presenting in front of small and large organizations and stakeholders. 
• Ability to manage multiple priorities and deadlines simultaneously complete accuracy and attention to detail
• Comfortable and confident working in a face pace environment, as well as collaborating with other teams. 
• Familiarity with PR tools and platforms for list creation and create and maintain media and influencer lists and track and report on program goals (e.g. Meltwater, Cision, Modash, Muck Rack, Sprout).
• Able to respond with appropriate urgency to situations and events that require a quick turnaround
• Dynamic, team player with the ability to work in a collaborative, creative, and entrepreneurial agency environment

Compensation

Blue Door offers competitive pay and benefits in an award-winning workplace. The annual salary range for this position is $60,000 – $68,000. *commensurate with experience

Benefits

We offer meaningful work where you can directly impact some exceptional brands in Canada. We embrace a culture of entrepreneurship, creativity, growth, and collaboration.

• Health, vision, and dental plan 
• Annual wellness credit  
• Cell phone coverage 
• Yearly performance bonus (up to 10%) 
• Three weeks of paid vacation 
• Paid Time Off (Christmas to NYE)
• Half days on all long weekends
• New Business Development Bonuses

Hybrid Workplace

Blue Door works from our beautiful office at 183 Bathurst Street in Toronto every Tuesday and Thursday. The hybrid working environment can change at any time at Blue Door’s discretion. We believe the best work is done as a team, collaboratively brainstorming while building relationships.